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Week - 1 |
The Concept of Personal Selling |
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Week - 2 |
Development of Personal Selling |
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Week - 3 |
The Features of Personal Selling |
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Week - 4 |
Personal Selling according to Selling Efforts |
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Week - 5 |
Advantages and Disadvantages of Personal Selling |
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Week - 6 |
Case Study |
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Week - 7 |
The Process of Selling; Determining of Potential Buyers |
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Week - 8 |
Determining of Approach, Selling Speech and Body Language |
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Week - 9 |
Objection of Buyers |
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Week - 10 |
Closing Sale |
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Week - 11 |
Case Study |
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Week - 12 |
Consumer Relationships After Sale |
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Week - 13 |
Consumer Follow up After Sale |
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Week - 14 |
Additional Services; Care and Repair Services |
Anadolu Info Package 
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