|
Week - 1 |
Introduction to Digital Business and E-Commerce
|
|
Week - 2 |
Business and Consumer Models in E-Commerce Transactions
|
|
Week - 3 |
Marketplace Analysis for E-Commerce
MultiChannel Marketplace Models
|
|
Week - 4 |
Management of Digital Business Infrastructure
|
|
Week - 5 |
E-Environment and Digital Context
|
|
Week - 6 |
Digital Business Strategy
|
|
Week - 7 |
Mid-term exam |
|
Week - 8 |
Supply Chain Management
|
|
Week - 9 |
E-Procurement Management
|
|
Week - 10 |
Digital Marketing
|
|
Week - 11 |
Customer Relationship Management (CRM)
|
|
Week - 12 |
Change Management
|
|
Week - 13 |
Implementation and Optimization of Digital Business Services |
|
Week - 14 |
Final exam |