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LO-1
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Will be able to define public relations as a concept and explain the development process. |
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LO-2
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Will be able to explain the relationship between communication and public relations and list the characteristics of the profession. |
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LO-3
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Will be able to list the fields in which public relations are related in practice. |
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LO-4
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Will be able to explain the process of public relations. |
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LO-5
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Will be able to explain internal and external public relations. |
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LO-6
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Will be able to list traditional and digital communication tools and their features used in public relations. |
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LO-7
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Will be able to explain the relationship between public relations and ethics.
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