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LO-1
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Describe the changing marketing paradigms |
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LO-2
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Explain the external factors affecting business in marketing activities |
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LO-3
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Explain the sustainability concept |
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LO-4
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Evaluate the sustainability reports of business enterprises |
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LO-5
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Describe the importance of sustainability in marketing activities |
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LO-6
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Develop suggestions related to environmental and social sustainability issues in marketing activities |