Akademik Dersler - Tanıtım

Course Title	Code	Compulsory/Elective	Laboratory + Practice	ECTS
Corporate Identity Design	GİT303U	V. SEMESTER	0+0	6.0

Language of Instruction	Türkçe
Course Type	Required Courses
Course Instructor(s)
Mode of Delivery	The mode of delivery of this course is Face to face
Prerequisites	There is no prerequisite or co-requisite for this course.
Courses Recomended	There is no recommended optional programme component for this course.
Recommended Reading List	Corporate Identity: Making Business Strategy Visible Through DesignThe Big Book of Corporate Identity DesignCorporate Identity Design, Veronica Napolescorporate identity design designing brand identity: an essential guide for the whole branding team
Assessment methods and criteria	At the end of the courses minimum 12 units of project sheet and a user manual will be submitted. They are evaluated as the project and the final grade.
Work Placement	N/A
Catalog Content	Graphic Identity: Conceptual identity, identification of corporate language and communication platform, form and style identity, color identity, color ratios, typographic identity, corporate identity communication elements, identity in printed materials, identity in advertising and promotional materials, identity in outdoor environments, sustainability of identity in architectural and interior design environments, use of identity in vehicles and company uniforms, sustainable identity concept, preparation of a corporate identity usage guide, principles of guide usage, achieving a long-lasting corporate identity language.