Language of Instruction |
İngilizce |
Course Type |
Required Courses |
Course Instructor(s) |
Prof. Dr. C. Hakan Kağnıcıoğlu |
Mode of Delivery |
Distance Education |
Prerequisites |
There is no prerequisite or co-requisite for this course. |
Courses Recomended |
None |
Recommended Reading List |
|
Assessment methods and criteria |
1 Midterm and 1 Final Exam. |
Work Placement |
None |
Catalog Content |
Introduction to E-Business and Technology: Basic concepts, Information technologies, E-commerce; E-Business Models; Managerial and Economic Theories of E-Business; E-Business Infrastructure; E-Environment; E-Business Strategies; Organizational Change and Culture in E-Business; Supply Chain Management in E-Business; E-Marketing; Customer Relationship Management in E-Business; Security and Privacy: Control, Auditing. |