Akademik Dersler - Tanıtım

Last Updated: 21/10/2026

Code - Course Title	Course Type	Laboratory + Practice	ECTS
PZL460 - Retail Management	VIII. SEMESTER	2 +0	5.0

Language of Instruction	Türkçe
Course Type	Area Elective Courses
Course Instructor(s)	PROF. DR. NURCAN TURAN
Mode of Delivery	Face to face
Place of Delivery	On Campus
Used Educational Platforms	Face-to-face
Prerequisites	No Prerequisites and co-requisites
Courses Recomended	Principles of MarketingIntroduction to Retailing
Recommended Resources	Each therm at the first lecture of the module the name of the main book will be supplied.
Work Placement	NA
Aims of the Course	The objective is to provide students with the skills to manage retail operations effectively and efficiently by explaining the structure and functioning of businesses in the retail sector at a theoretical level and conveying application principles through examples and expert supervision.

Weeks	Learning Outcomes	Topics	Teaching Methods
Week - 1	LO-1	Introduction	Lecture
Week - 2	LO-1	Planning process in retailing	Lecture Question & Answer Discussion Case Study Problem Solving Brain Storming Practice/Practical Work/Workshop
Week - 3	LO-1	Planning process in retailing	Lecture Question & Answer Discussion Case Study Problem Solving Practice/Practical Work/Workshop
Week - 4	LO-2	Location decisions in retailing	Lecture Question & Answer Discussion Case Study Problem Solving Brain Storming Practice/Practical Work/Workshop
Week - 5	LO-2	Location decisions in retailing	Lecture Question & Answer Discussion Case Study Problem Solving Brain Storming Practice/Practical Work/Workshop
Week - 6	LO-1	Organization decisions in retailing	Lecture Question & Answer Discussion Case Study Problem Solving Brain Storming Practice/Practical Work/Workshop
Week - 7	LO-3	Retailing and human resources management	Lecture Question & Answer Discussion Case Study Problem Solving Brain Storming Practice/Practical Work/Workshop Research and Inquiry
Week - 8	LO-3	Retailing and working relations	Lecture Question & Answer Discussion Case Study Problem Solving Brain Storming Practice/Practical Work/Workshop Research and Inquiry
Week - 9	LO-3	Retailing and working relations	Lecture Discussion Case Study Problem Solving Brain Storming Practice/Practical Work/Workshop Research and Inquiry
Week - 10	LO-4	Financial management in retailing	Lecture Question & Answer Discussion Problem Solving Research and Inquiry
Week - 11	LO-4	Financial management in retailing	Lecture Question & Answer Discussion Problem Solving Research and Inquiry
Week - 12	LO-5	Retailing and promotion techniques	Lecture Question & Answer Discussion Case Study Problem Solving Brain Storming Practice/Practical Work/Workshop Research and Inquiry
Week - 13	LO-5	Retailing and promotion techniques	Lecture Question & Answer Discussion Case Study Problem Solving Brain Storming Gamification Practice/Practical Work/Workshop Research and Inquiry
Week - 14	LO-6	Security management in retail stores	Lecture Question & Answer Discussion Case Study Problem Solving Brain Storming Gamification Practice/Practical Work/Workshop

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Open-Ended Test Presentation

Assessment Method and Passing Requirements
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Toplam (%)