Akademik Dersler - Tanıtım

Last Updated: 14/10/2026

Code - Course Title	Course Type	Laboratory + Practice	ECTS
GRA313 - Graphics Designe II	V. SEMESTER	6 +2	7.5

Language of Instruction	Türkçe
Course Type	Required Courses
Course Instructor(s)	PROFESÖR NİLGÜN SALUR
Mode of Delivery	The mode of delivery of this course is Face to face
Place of Delivery	On Campus
Used Educational Platforms	Face-to-face
Prerequisites	There is no prerequisite or co-requisite for this course.
Courses Recomended	There is no recommended optional programme component for this course.
Recommended Resources	Lupton, E., & Phillips, J. C. (2015). Graphic Design: The New Basics (2nd ed.). New York: Princeton Architectural Press.Grafik tasarımın temel ilkelerini (kompozisyon, tipografi, renk, grid) çağdaş örneklerle açıklayan; kampanya bütünlüğü ve mecralar arası tutarlılık konularında temel bir referans.Samara, T. (2014). Design Elements: A Graphic Style Manual (2nd ed.). Beverly: Rockport Publishers.Tasarımın temel unsurlarını (form, renk, tipografi, görsel hiyerarşi) detaylı biçimde ele alan; farklı mecralarda tutarlı bir görsel kimlik oluşturma sürecine katkı sağlayan uygulamalı bir kılavuz.
Work Placement	N/A
Aims of the Course	The course aims to enable students to recognize various graphic design media, such as posters, flyers, brochures, POP materials, magazine covers, and book covers, and to produce design solutions appropriate for these media; to design different design products in parallel with a campaign study in a communicative manner and in accordance with the principle of integrity; and to create a memorable campaign identity by utilizing the constants between the designs.

Weeks	Learning Outcomes	Topics	Teaching Methods
Week - 1	LO-1	Course Introduction and Introduction to Graphic Design Media Explanation of the course objectives, scope, and evaluation criteria; general introduction to graphic design media.	Lecture Question & Answer
Week - 2	LO-1	Poster and Posterlet Design Examination of the definition, types, and design principles of posters and posterlets through examples.	Lecture Question & Answer
Week - 3	LO-1 LO-2	Brochure and POP Materials Design Examination of the definition, types, and design principles of brochures and POP (point-of-purchase) materials.	Lecture Question & Answer Discussion Brain Storming Practice/Practical Work/Workshop
Week - 4	LO-1 LO-2	Magazine Cover Design Evaluation of the function of the magazine cover, design criteria, and examples.	Lecture Question & Answer Problem Solving Practice/Practical Work/Workshop
Week - 5	LO-1 LO-2 LO-3	Book Cover Design Examination of the fundamental principles and types of book cover design through examples.	Lecture Question & Answer Discussion Problem Solving Practice/Practical Work/Workshop
Week - 6	LO-1 LO-2 LO-3 LO-4	Introduction to Promotion Platforms and Campaign Work Introduction to the concept of promotion platforms and campaign work; analysis of the campaign brief.	Lecture Question & Answer Discussion Problem Solving Brain Storming
Week - 7	LO-4	Midterm Exam Evaluation of the theoretical knowledge and design approaches acquired during the first six weeks.	Interview Practice/Practical Work/Workshop
Week - 8	LO-3 LO-4	Graphic Design Works in Line with Campaigns Designing graphic design works in line with campaigns and planning the campaign process.	Lecture Question & Answer Discussion Problem Solving Practice/Practical Work/Workshop
Week - 9	LO-4	Communication Between Design Works Establishing visual and conceptual communication between different design works within the scope of the campaign.	Lecture Question & Answer Discussion Proje Design/Management Practice/Practical Work/Workshop
Week - 10	LO-3 LO-4	Continuation of model making. Principle of Integrity: Addressing the designs within the scope of the campaign in accordance with the principle of integrity and ensuring they are harmonized.	Lecture Question & Answer Problem Solving Practice/Practical Work/Workshop
Week - 11	LO-4	Campaign Identity Bringing designs to a memorable visual identity structure and examining the identity creation process.	Lecture Discussion Problem Solving Practice/Practical Work/Workshop
Week - 12	LO-3 LO-4	The Identity Function of Invariants The application of invariants (color, typography, form, logo, etc.) across designs for the purpose of their identity function.	Lecture Question & Answer Discussion Problem Solving Brain Storming Practice/Practical Work/Workshop
Week - 13	LO-3 LO-4	Development of the Campaign Project and Presentation Preparation Development of the campaign work, addressing deficiencies, and preparing it for presentation in a portfolio format.	Lecture Question & Answer Problem Solving Proje Design/Management Practice/Practical Work/Workshop
Week - 14	LO-4	Final Evaluation of students through the presentation of final projects that reflect the knowledge and skills acquired throughout the semester.	Proje Design/Management Practice/Practical Work/Workshop

Quality Education Responsible Production and Consumption

Media, Design and Creative Arts

Project Homework

Assessment Method and Passing Requirements
	Quamtity	Percentage (%)
1.Midterm Exam	1	40
Final Exam	1	60
Toplam (%)		100