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About the Programme Academic Staff Program Qualifications Lessons Matrix of Course & Program Qualifications Turkish Qualifications Framework (TQF) TQF & Program Qualifications
  1. Open Education Faculty
  2. Public Relations and Promotion
  3. Course Structure Diagram with Credits
  4. Public Relations Research
  5. Description
  • Description
  • Learning Outcomes
  • ECTS Credit Load
  • Course's Contribution to Program
  • Learning Outcomes & Program Qualifications
Last Updated: 02/10/2026

Code - Course Title Course Type Laboratory + Practice ECTS
HİT402U - Public Relations Research IV. SEMESTER 0 +0 5.0
Language of Instruction Türkçe
Course Type Elective Courses
Course Instructor(s) Assoc. Prof. Dr. Hasan ÇALIŞKAN
Mode of Delivery Distance Education
Place of Delivery
Used Educational Platforms
Prerequisites There is no prerequisite or co-requisite for this course.
Courses Recomended There is no recommended optional programme component for this course
Recommended Resources There is no recommended resource for this course.
Work Placement There is no internship practice for this course.
Aims of the Course

Weeks Learning Outcomes Topics Teaching Methods
Week - 1 Importance of Scientific Research in Public Relations
Week - 2 Identifying Research Problem and Method
Week - 3 Quantitative Researches in Public Rleations
Week - 4 Qualitative Researches in Public Relations
Week - 5 Mid-term Exam Preparation Activities I
Week - 6 Mid-term Exam Preparation Activities II
Week - 7 MID-TERM EXAM
Week - 8 Web Analytic Researches in Public Relations
Week - 9 Quantitative Data Analysis
Week - 10 Writing and Submitting The Research Report
Week - 11 Ethical Issues in Public Relations Researches
Week - 12 Final Exam Preparation Activities I
Week - 13 Final Exam Preparation Activities II
Week - 14 FINAL EXAM

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Assessment Method and Passing Requirements
Quamtity Percentage (%)
Toplam (%)

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