|
1
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to have knowledge of fundamental concepts related to social sciences, |
|
2
|
to have knowledge of basic concepts of public relations, |
|
3
|
to have knowledge of basic concepts related to public relations, marketing communication, corporate communication, brand management, crisis management and advertising, |
|
4
|
to put core knowledge about public relations into practice, |
|
5
|
to identify and analyze problems related to public relations, |
|
6
|
to take responsibility individually and as a team meber in order to solve problems related to public relations, |
|
7
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to make a critical evaluation of basic knowledge related to public relations, and to identify and meet learning needs, |
|
8
|
to use their educational background for a further level of education in the same field or for a profession at the same level, |
|
9
|
to develop awareness of lifelong learning, |
|
10
|
to have knowledge of a foreign language to keep up with the latest developments in the field and communicate with colleagues, |
|
11
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to use information technologies and computer software required in the field, |
|
12
|
to observe social, scientific, cultural and ethical values in the process of gathering and using data and reporting the results of a study, |
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13
|
to develop creative strategies related to the field, |
|
14
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to be open to change and innovation related to the field, |
|
15
|
to follow and analyze the media related to the field. |
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