Akademik Dersler - İçerik

Weeks	Topics
Week - 1	Introduction to Marketing and Services Marketing
Week - 2	Introduction to Tourism Marketing
Week - 3	Tourism Marketing Environment and Tourism Marketing Planning
Week - 4	Marketing Information System
Week - 5	1st Mid-term week
Week - 6	Tourism Market
Week - 7	Product and Distribution
Week - 8	Price and Promotion
Week - 9	People
Week - 10	2nd Mid-term Week
Week - 11	Physical Evidences and Process
Week - 12	e-Marketing