Week - 1 |
Concept of international marketing |
Week - 2 |
Commercial development experienced at international level |
Week - 3 |
International marketing research |
Week - 4 |
International marketing plan |
Week - 5 |
Product decisions in international market |
Week - 6 |
Pricing decisions in international market |
Week - 7 |
Physical distribution in international marketing |
Week - 8 |
Distribution channels in international market |
Week - 9 |
Sales Promotion Decisions in International Marketing |
Week - 10 |
Export organization in international marketing |
Week - 11 |
Information System in international marketing |
Week - 12 |
Turkey in international marketing |
Week - 13 |
Case studies in international marketing |
Week - 14 |
The matter of development of exportation |