Akademik Dersler - İçerik

Weeks	Topics
Week - 1	Introduction of the course objectives, structure, and opportunities offered to students through collaboration.
Week - 2	Examination of the main actors of the FinTech ecosystem (startups, banks, regulators, and investors) and their interactions.
Week - 3	Explanation of the basic principles of blockchain technology and its applications in finance, such as cryptocurrencies and smart contracts.
Week - 4	Discussion of the Web3 vision, decentralized finance (DeFi), and how artificial intelligence and robotics are reshaping the financial sector.
Week - 5	Explanation of how financial services are integrated into non-financial applications (Embedded Finance) through Banking-as-a-Service (BaaS) models.
Week - 6	Examination of the payment system infrastructure and the role of Open Banking in enabling third parties to access financial data.
Week - 7	Comparison of major global FinTech hubs and examination of technologies facilitating cross-border payments.
Week - 8	Examination of core infrastructure technologies used by FinTechs, such as APIs and cloud, along with cybersecurity risks and protection methods.
Week - 9	Evaluation of customer loyalty strategies, user acquisition tactics, and current growth trends in the FinTech sector.
Week - 10	Explanation of the concept of electronic money, the functionality of digital wallets, and next-generation physical/virtual Point-of-Sale (POS) solutions.
Week - 11	Emphasis on the critical importance of customer experience (CX) and user-friendly interfaces (UX) in FinTech product development.
Week - 12	Analysis of the transformation from traditional banking to new-generation digital banks operating entirely through digital channels.
Week - 13	Examination of the digital transformation of the insurance sector (InsurTech), including personalized policies and automated claims management.
Week - 14	Outline of licensing processes and legal/operational requirements for establishing a payment or e-money institution.