|
Week - 1
|
Digital Event Planning |
|
Week - 2
|
Digital spaces: Site Evaluation |
|
Week - 3
|
Planning, supplier selection, inventory management |
|
Week - 4
|
Cost control, risk analysis |
|
Week - 5
|
Event Marketing Planning: Concept Development, Feasibility Study |
|
Week - 6
|
Digital servicescapes and design-I |
|
Week - 7
|
Digital servicescapes and design II |
|
Week - 8
|
Digitial Marketing and Promotional Planning |
|
Week - 9
|
Digital Customer Journey, Customer Relationship |
|
Week - 10
|
Service failure and recovery |
|
Week - 11
|
Post evet evaluation |
|
Week - 12
|
Project |
|
Week - 13
|
Project |
|
Week - 14
|
Project |