Akademik Dersler - İçerik

Weeks	Topics
Week - 1	Digital Event Planning
Week - 2	Digital spaces: Site Evaluation
Week - 3	Planning, supplier selection, inventory management
Week - 4	Cost control, risk analysis
Week - 5	Event Marketing Planning: Concept Development, Feasibility Study
Week - 6	Digital servicescapes and design-I
Week - 7	Digital servicescapes and design II
Week - 8	Digitial Marketing and Promotional Planning
Week - 9	Digital Customer Journey, Customer Relationship
Week - 10	Service failure and recovery
Week - 11	Post evet evaluation
Week - 12	Project
Week - 13	Project
Week - 14	Project