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Week - 1
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Digital Transformation and Digital Business |
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Week - 2
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Definition of Digital Marketing Concept and Its Progress |
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Week - 3
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Digital Marketing Steps |
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Week - 4
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Integration of digital marketing activities |
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Week - 5
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Digital Marketing Tools, Social Media Marketing |
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Week - 6
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Integrated Interactive Marketing |
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Week - 7
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Display Advertising |
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Week - 8
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E-Mail Marketing |
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Week - 9
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Search Engine Marketing (SEM) |
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Week - 10
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Mobile Marketing |
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Week - 11
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Data Warehouse and Data Mining |
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Week - 12
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Content Marketing and Other Digital Marketing Tools |
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Week - 13
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Digital Branding |
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Week - 14
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Case Studies on Digital Marketing Campaigns |
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