Akademik Dersler - İçerik

Weeks	Topics
Week - 1	Intro to class
Week - 2	The importance of corporate communication
Week - 3	The difference between corporate communication and public relations
Week - 4	Corporate communication management approaches
Week - 5	Corporate design and visual identity
Week - 6	Corporate identity
Week - 7	Corporate culture
Week - 8	Case study
Week - 9	Corporate image and reputation
Week - 10	Corporate social responsibility
Week - 11	Corporate branding
Week - 12	Tools of corporate communication
Week - 13	Corporate behavior
Week - 14	Final exam