Akademik Dersler - İçerik

Explains the various applications of social media, such as education, marketing, public relations, political communication, and public diplomacy.
Evaluates the role of social media in brand management and digital marketing processes.
Analyzes the fundamental principles and implementation methods of social media advertising.
Develops strategies for the effective use of social media tools in public relations activities.
Interprets the functions of social media in public diplomacy and political communication processes.
Explains the basic concepts and approaches related to the political economy of social media.
Evaluates the ethical, social, and managerial issues encountered in various areas of social media use.
Analyzes social media applications from a critical perspective in individual, organizational, and societal contexts.