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LO-1
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Students will be able to explain the personal selling process. |
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LO-2
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Students will be able to define sales management functions. |
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LO-3
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Students will be able to comprehend the importance of communication in sales. |
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LO-4
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Students will be able to classify customers in terms of their communication styles. |
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LO-5
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Students will be able to explain the ethical behaviors that sales representatives should possess. |