| Language of Instruction |
İngilizce |
| Course Type |
Elective Courses |
| Course Instructor(s) |
PROF. DR. İBRAHİM CEMİL ULUKAN |
| Mode of Delivery |
Face to face |
| Prerequisites |
No prerequisite or co-requisites. |
| Courses Recomended |
İŞY 516 Managing and Leading Global Business İŞY 520 Managerial Decision Making |
| Recommended Reading List |
The Economist, Fortune, Ekonomist, Capital |
| Assessment methods and criteria |
Assignments of case solving and case preparing |
| Work Placement |
No work placement requirements |
| Catalog Content |
Introduction to Business Policy and Strategic Management: Basic concepts in strategic management, Corporate Governance, Ethics and social responsibility in strategic management; Scanning the Environment: Environmental scanning & industry analysis, Internal scanning & organizational analysis; Strategy Formulation: Situation analysis & business strategy, Corporate strategy, Functional strategy & strategic choice; Strategy Implementation and Control: Organizing for Action, Staffing & directing, Evaluation & control. |
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