Akademik Dersler - Tanıtım

Course Title	Code	Compulsory/Elective	Laboratory + Practice	ECTS
Congress and Event Management	TRZ202U	VIII. SEMESTER	0+0	5.0

Language of Instruction	Türkçe
Course Type	Required Courses
Course Instructor(s)	Assoc. Prof. Dr. Murat Emeksiz
Mode of Delivery	Distance Education
Prerequisites	There is no prerequisite or co-requisite for this course.
Courses Recomended	There is no recommended optional programme component for this course.
Recommended Reading List	Yüncü vd., (2013). Kongre ve Etkinlik Yönetimi (Ed.Murat Emeksiz) Eskişehir: Anadolu Üniversitesi.
Assessment methods and criteria	1 Midterm and 1 Final Exam.
Work Placement	N/A
Catalog Content	Introduction to Event Management: The concept of event, Event types, Meetings and congresses; Event Marketing; Socio-Economic and Cultural Effects of Events: Social effects, Individual effects, Economic effects, Cultural effects, Environmental effects, Effects on places; Organizations in Congress Tourism: National organizations, International organizations, unions and associations; Events and Stakeholders; Trade Shows and Fairs; Turkey's Event and Congress Tourism Potential: Event and congress tourism in the world, Event and congress tourism in Turkey, Turkey's event and congress tourism potential.