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About the Programme Academic Staff Program Qualifications Lessons Matrix of Course & Program Qualifications Turkish Qualifications Framework (TQF) TQF & Program Qualifications
  1. Graduate School
  2. Department of Educational Sciences
  3. Master of Arts (MA) in Educational Sciences
  4. Master of Arts (MA) in Educational Management
  5. Course Structure Diagram with Credits
  6. Image Management and Communication in Schools
  7. Description
  • Description
  • Learning Outcomes
  • ECTS Credit Load
  • Course's Contribution to Program
  • Learning Outcomes & Program Qualifications
Last Updated: 30/09/2026

Code - Course Title Course Type Laboratory + Practice ECTS
EYT542 - Image Management and Communication in Schools I. SEMESTER 3 +0 6.0
Language of Instruction Türkçe
Course Type Elective Courses
Course Instructor(s) DR. ÖĞR. ÜYESİ MURAT ÖZDEMİR
Mode of Delivery face to face
Place of Delivery
Used Educational Platforms
Prerequisites There is no prerequisite or co-requisite for this course.
Courses Recomended none
Recommended Resources
Work Placement Not Applicable
Aims of the Course

Weeks Learning Outcomes Topics Teaching Methods
Week - 1 The concept of image and organization identity
Week - 2 The concept of image and organization identity
Week - 3 The importance of concept of image in schools
Week - 4 The importance of concept of image in schools
Week - 5 SWOT Analysis in Image Management
Week - 6 SWOT Analysis in Image Management
Week - 7 Roles and Responsibilities of School Managers in Formation of School Image
Week - 8 Mid-term exam
Week - 9 The communication in Image Management
Week - 10 The communication in Image Management
Week - 11 The communication as a Management Process
Week - 12 The communication as a Management Process
Week - 13 School Culture and Image Management
Week - 14 School Culture and Image Management

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Assessment Method and Passing Requirements
Quamtity Percentage (%)
Toplam (%)

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