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About the Programme Academic Staff Program Qualifications Lessons Matrix of Course & Program Qualifications Turkish Qualifications Framework (TQF) TQF & Program Qualifications
  1. Graduate School
  2. Department of Tourism Management
  3. Master of Arts (MA) in Tourism Management
  4. Course Structure Diagram with Credits
  5. Tourism in Postmodern Period
  6. Description
  • Description
  • Learning Outcomes
  • ECTS Credit Load
  • Course's Contribution to Program
  • Learning Outcomes & Program Qualifications
Last Updated: 30/09/2026

Code - Course Title Course Type Laboratory + Practice ECTS
TRZ554 - Tourism in Postmodern Period II. SEMESTER 3 +0 6.0
Language of Instruction Türkçe
Course Type Elective Courses
Course Instructor(s) PROF. DR. ÇAĞIL HALE ÖZEL
Mode of Delivery The mode of delivery of this course is face-to-face
Place of Delivery
Used Educational Platforms
Prerequisites There is no prerequisite or co-requisite for this course
Courses Recomended Courses such as Tourism Marketing or Contemporary Tourism can be suggested before that course
Recommended Resources Brown, S. (1995) Postmodern Marketing. London, UK: Routledge. Odabaşı, Y. (2014). Postmodern pazarlama (4th Edition). İstanbul: Media Cat.Featherstone, M. (2007). Consumer culture & postmodernism. London: Sage Publications.
Work Placement There is no work placement
Aims of the Course

Weeks Learning Outcomes Topics Teaching Methods
Week - 1 Introduction To Postmodernism: Definition Of Postmodernism
Week - 2 Comparison Of Pre-Modern, Modern And Postmodern Periods
Week - 3 Characteristics Of The Postmodern Society
Week - 4 Conditions Of Postmodernism: Hyper-Reality, Fragmentation, Reversal Of Consumption And Production
Week - 5 Conditions Of Postmodernism: Decentering Of The Subject, Paradoxical Juxtapositions, End Of Brand Loyalty, Pluralism
Week - 6 Relationship Between Tourism And Postmodernism
Week - 7 Change in Tourism Paradigm
Week - 8 Reflection Of Postmodernism in Tourism Industry
Week - 9 Examples Of Applications Of Postmodernism in Tourism Industry: Hotels, Theme Parks
Week - 10 Examples Of Applications Of Postmodernism in Tourism İndustry: Food And Beverage Operations, Package Tours, Transportation Services
Week - 11 Postmodern Tourist: Tourist in Terms Of Postmodern Consumer Culture
Week - 12 Postmodern Tourist Behavior

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Assessment Method and Passing Requirements
Quamtity Percentage (%)
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