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  1. Faculty of Communication Sciences
  2. Department of New Media and Communication (30% English)
  3. About the Programme
Last Updated: 21/09/2026

The Department of New Media and Communication aims to educate communication professionals who are well-versed in the forms of communication in the digital age, capable of critical thinking, productive, proficient in working with technology, and skilled in designing creative content for new media environments. The department strives to graduate students who are equipped in areas such as new media technologies, digital culture, social media, visual communication, artificial intelligence, data literacy, digital narratives, and content strategies.

The discipline of new media and communication develops in an interdisciplinary manner, encompassing not only communication theories but also fields such as sociology, psychology, computer science, visual design, and ethics. This structure enables individuals to become communication experts who both produce content and evaluate it with a critical perspective in digital communication environments. Additionally, students gain an intellectual outlook through topics such as media literacy, digital citizenship, visual design, contemporary technologies, and theoretical approaches.

To achieve these objectives, the department offers both theoretical and practical courses that enable students to specialize in the field of digital media. The curriculum includes courses in new media, digital culture, social media management, content creation, coding, artificial intelligence tools, data visualization, storytelling, digital video production, and marketing. The program also includes practice-oriented courses—such as creative communication strategies, analysis of current research, goal-oriented design, project development, and project management—which are supported by sectoral collaborations.

Students gain hands-on experience through the department’s digital laboratories, workshops, and studios, developing products and projects that contribute to their professional portfolios. Moreover, they have opportunities to meet, collaborate, and intern with leading academics and professionals through national and international seminars and projects. The Department of New Media and Communication seeks to educate graduates who can take active roles not only in today's digital communication landscape but also in the future.

The department offers 30% of its courses in English. The curriculum includes both compulsory and elective English courses, allowing students to develop their theoretical and practical digital communication skills. By closely following the rapid transformations in communication technologies and sectoral innovations, the New Media and Communication Program maintains a flexible and up-to-date academic structure that includes digital media practices.

The Department of New Media and Communication is located at the Faculty of Communication Sciences on the Yunus Emre Campus of Anadolu University. The department currently has 5 professors, 8 associate professors, 6 assistant professors, 1 lecturer, and 3 research assistants. It is managed by a chairperson and two vice chairpersons. In addition, various faculty members serve as coordinators for different programs and activities.

 

Admission to the programme is based on the relevant higher education legislation and the central placement procedures administered by the Centre for Assessment, Selection and Placement (ÖSYM). Candidates who are offered a place in the programme must complete their registration within the deadlines announced in the University's academic calendar and registration announcements, in accordance with the applicable legislation. To complete final registration, candidates must satisfy all general and programme-specific admission requirements. Admission through horizontal transfer is conducted in accordance with the relevant legislation and the principles established by the relevant academic unit. The application and admission procedures for international students are carried out in accordance with the applicable legislation.

Recognition of prior learning is carried out in accordance with the relevant higher education legislation, the University's regulations governing education, examinations and assessment, and the institutional principles for exemption and credit transfer. Students may apply, within the specified deadlines, for exemption and credit transfer based on courses successfully completed at another higher education institution or on equivalent prior learning. Applications are evaluated by the relevant board or commission with due consideration of course content, credit/ECTS values, grades obtained, and their compatibility with the curriculum and learning outcomes of the relevant programme.

All students enrolled at Anadolu University are assigned a faculty academic advisor to provide guidance and support throughout their studies. Academic advisors offer counselling from the beginning of the student's academic programme until graduation, assisting students with academic, administrative, and other matters related to university life. In particular, advisors provide guidance during course registration and course selection processes, monitor students' academic progress, and support them in making informed decisions regarding their educational pathways.
For further information, please refer to the Academic Advising Directive of Anadolu University.

The programme is delivered in face-to-face / blended mode. Students are enrolled on the programme as (full-time / part-time) students. Teaching and learning activities are conducted in accordance with the programme curriculum, including the semester structure, scheduled class hours, practical components, and, where applicable, online learning environments.

A variety of assessment methods such as mid-term(s), assignment(s), exercise(s), project(s), practice(s), and a final exam are implemented in the programme. Assessment methods may include classical test(s), multiple-choice test(s), homework(s), performance evaluation(s), and product evaluation(s). In order to graduate from the programme, cumulative GPA must be minimum 2.00. A course grade is constituted by evaluating the above stated elements and given by using letters. Letter grades and their associated coefficients are as follows;

Grade Coefficient
AA 4,0
AB 3,7
BA 3,3
BB 3,0
BC 2,7
CB 2,3
CC 2,0
CD 1,7
DC 1,3
DD 1,0
FF 0,0

A student is required to successfully complete the designated program of courses meet a minimum of 240 ECTS credit requirement and have a minimum GPA of 2.00/4.00 and no FF, DZ or YZ grades.

To be awarded a Bachelor's Degree, students must successfully complete all compulsory and elective courses specified in the curriculum of the programme in which they are enrolled, together with any required internship, practical training, project, or other academic requirements. To qualify for graduation, students must successfully complete at least 240 ECTS credits, have no failed courses, achieve the minimum cumulative grade point average (CGPA) specified in the relevant regulations (at least 2.00 on a 4.00 scale), and fulfil all other graduation requirements prescribed by the programme.

Students who successfully fulfil all programme requirements are awarded a Bachelor's Degree Diploma in Department of New Media and Communication (30% English) Graduates obtain a Level 6 (Bachelor's Degree) qualification within the Turkish Qualifications Framework (TQF).

Graduates of the Department of New Media and Communication can take on both creative and strategic roles in emerging professional fields shaped by the digital transformation of the communication world, particularly at the intersection of traditional and digital media. They are qualified to work in a wide range of positions—from content creation to data-driven practices, social media management to digital campaign planning—across public institutions, private sector organizations, media companies, NGOs, and digital startups.

In this context, our graduates can pursue careers as:

  • Digital Content Creator

  • Social Media Specialist

  • New Media Strategist

  • Digital Communication Expert

  • Digital Marketing Specialist

  • Podcast and Digital Broadcasting Expert

  • Marketing Communication Specialist

  • Gamification and Interactive Media Consultant

  • Communication Specialist in digital communication, media relations, or digital transformation units of institutions

Additionally, the interdisciplinary approach of the department enables students to establish connections between digital media and fields such as sociology, psychology, and political science, enhancing both their creative and analytical thinking skills. This comprehensive training equips them to be strong candidates in both the professional sector and academia.

Graduates of the Department of New Media and Communication also benefit from the opportunity to pursue double major and minor programs, allowing them to combine their education with other fields and expand their career paths. Furthermore, the program’s strong theoretical foundation offers students who wish to pursue an academic career the chance to specialize in postgraduate studies and take part in academia.

 

Graduates of the programme are eligible to apply for Master's Degree programmes (with or without a thesis) in accordance with the relevant legislation governing graduate education and the admission requirements of the receiving higher education institution.

ASSOC. PROF. DR. ÇAĞLAR GENÇ
ASSIST. PROF. DR. GÜLÇİN SALMAN
ASSIST. PROF. DR. İSMAİL KAPLAN
ECTS Department Coordinator
ASSOC. PROF. DR. ÇAĞLAR GENÇ
ECTS Department Asst.Coord
ASSIST. PROF. DR. GÜLÇİN SALMAN
ASSIST. PROF. DR. İSMAİL KAPLAN

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