Week - 1 |
The Concept of Corporate Social Responsibility
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Week - 2 |
Development of Corporate Social Responsibility
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Week - 3 |
Concepts Related to Corporate Social Responsibility
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Week - 4 |
Corporate Social Responsibility Areas
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Week - 5 |
Stakeholder Approach to Corporate Social Responsibility |
Week - 6 |
Strategic Approaches in Corporate Social Responsibility
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Week - 7 |
Midterm Exam
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Week - 8 |
Social Responsibility Practices in Marketing
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Week - 9 |
Social Responsibility and Business Ethics in Marketing
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Week - 10 |
Social Responsibility and Reputation Management in Marketing
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Week - 11 |
Corporate Social Responsibility in the Process of Globalization
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Week - 12 |
Characteristics of Corporate Social Responsibility Projects
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Week - 13 |
Media Relations in Corporate Social Responsibility Campaigns
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Week - 14 |
Final Exam
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