Week - 1 |
What is TV Commercial? |
Week - 2 |
The Creative Strategy Process. |
Week - 3 |
Research: Product-Service and The Target Audience. |
Week - 4 |
The Big Idea. |
Week - 5 |
Executıon: Style, Format, Productıon Techniques. |
Week - 6 |
Elements and Formats of a TV Spot |
Week - 7 |
Understanding Video and Audio. |
Week - 8 |
Script and storyboard |
Week - 9 |
Budget |
Week - 10 |
Pre-Production Process of the TV Commercials. |
Week - 11 |
Production Process of the TV Commercial. |
Week - 12 |
Post-Production Process . |
Week - 13 |
Evaluation |