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Week - 1
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Introduction to International Business: What is International Business? |
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Week - 2
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The Concept of Globalisation |
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Week - 3
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The Emergence and Historical Development of International Business |
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Week - 4
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International Trade Theories |
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Week - 5
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International Environment: Economic and Financial Environment |
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Week - 6
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International Environment: Political and Legal Environment |
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Week - 7
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The Role of Culture in International Business |
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Week - 8
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Internationalization Strategies |
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Week - 9
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Competitiveness in International Markets |
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Week - 10
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International Business Management |
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Week - 11
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Organisation in International Businesses |
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Week - 12
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Marketing in International Business |
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Week - 13
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Ethics, Social Responsibility and Sustainability in International Business |
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Week - 14
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Case Studies in International Business |