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Week - 1
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Political Communication and Key Concepts |
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Week - 2
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Soft Power and Public Diplomacy |
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Week - 3
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Soft Power Tools and Branding |
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Week - 4
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Public Opinion Formation and Systems |
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Week - 5
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Propaganda Techniques and Election Campaigns |
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Week - 6
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Historical Development of Mass Communication |
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Week - 7
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Mid-term Exam |
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Week - 8
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Media Ownership and Media Effects |
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Week - 9
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Crisis Management in Political Communication |
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Week - 10
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Brand Management and Image in Politics |
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Week - 11
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Political Communication and Media Ethics |
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Week - 12
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Political Communication in the Digital Age |
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Week - 13
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Disinformation, Polarization and Artificial Intelligence |
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Week - 14
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Final Exam |