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Week - 1
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Cultural and Social Dimension of Internet and Mobile Technologies |
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Week - 2
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Cultural and Social Dimension of Internet and Mobile Technologies |
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Week - 3
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Foundations of Mobile Marketing |
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Week - 4
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Foundations of Mobile Marketing |
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Week - 5
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Mobile Commerce |
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Week - 6
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Mobile Commerce |
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Week - 7
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Midterm Exam |
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Week - 8
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Features of a Successful Mobile Marketing Campaign and Examples from World. |
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Week - 9
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Features of a Successful Mobile Marketing Campaign and Examples from World. |
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Week - 10
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Internet and Mobile Marketing in Turkey |
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Week - 11
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Internet and Mobile Marketing in Turkey |
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Week - 12
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Data and Data Mining in Internet and Mobile Marketing |
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Week - 13
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Data and Data Mining in Internet and Mobile Marketing |
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Week - 14
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Final Exam |