| Week  - 1 | Public relations campaign planning | 
                                                
                            | Week  - 2 | Public relations campaign planning | 
                                                
                            | Week  - 3 | Situation analysis | 
                                                
                            | Week  - 4 | Situation analysis | 
                                                
                            | Week  - 5 | Goals | 
                                                
                            | Week  - 6 | Goals | 
                                                
                            | Week  - 7 | Midterm | 
                                                
                            | Week  - 8 | Message and media strategies | 
                                                
                            | Week  - 9 | Message and media strategies | 
                                                
                            | Week  - 10 | Event strategies | 
                                                
                            | Week  - 11 | Event strategies | 
                                                
                            | Week  - 12 | Execution plans | 
                                                
                            | Week  - 13 | Execution plans | 
                                                
                            | Week  - 14 | Final Exam |