| Week  - 1 | Sustainability, corporate social responsibility and public relations | 
                                                
                            | Week  - 2 | Public Relations and Ethics in terms of Sustainability | 
                                                
                            | Week  - 3 | Public Relations and Ethics in terms of Sustainability | 
                                                
                            | Week  - 4 | Public Relations in Sustainable Brand Understanding | 
                                                
                            | Week  - 5 | Public Relations in Sustainable Brand Understanding | 
                                                
                            | Week  - 6 | Creating and Sharing Sustainable Strategic Plans | 
                                                
                            | Week  - 7 | Midterm Exam | 
                                                
                            | Week  - 8 | Measuring and Reporting Sustainability in Public Relations | 
                                                
                            | Week  - 9 | Increasing Sustainability Awareness with Social Networks | 
                                                
                            | Week  - 10 | Increasing Sustainability Awareness with Social Networks | 
                                                
                            | Week  - 11 | Increasing Sustainability Awareness with Mass Media | 
                                                
                            | Week  - 12 | Increasing Sustainability Awareness with Mass Media | 
                                                
                            | Week  - 13 | Increasing Sustainability Awareness in Face-to-Face Environments | 
                                                
                            | Week  - 14 | Final Exam |