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Week - 1 |
Ethical theories |
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Week - 2 |
Models of ethical decision making |
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Week - 3 |
Ethical values in business |
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Week - 4 |
Ethics and marketing |
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Week - 5 |
Ethical issues in product |
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Week - 6 |
Ethical issues in pricing |
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Week - 7 |
Ethical issues in distribution |
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Week - 8 |
Ethical issues in marketing communication |
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Week - 9 |
Ethical issues in marketing research |
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Week - 10 |
Ethical issues in competition |
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Week - 11 |
Consumer ethics |
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Week - 12 |
Ethics and international marketing |
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Week - 13 |
Laws and regulations on marketing |
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Week - 14 |
Consumer organizations |
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