|
Week - 1
|
Factors That Foster the Development of Marketing for Children |
|
Week - 2
|
Children's Process of Becoming a "Consumer" |
|
Week - 3
|
Segmentation of the Children's Market: Segmentation According to Traditional Market Segmentation Criteria |
|
Week - 4
|
Segmentation of the Children's Market: Segmentation with a Holistic Perspective |
|
Week - 5
|
Product Development for Children |
|
Week - 6
|
Promotion for Children |
|
Week - 7
|
Marketing Research for Children |
|
Week - 8
|
Family Tourism |
|
Week - 9
|
Child Friendly Tourism and Its Reflection on Business Management: Concept of Child Friendly Hotel |
|
Week - 10
|
Child Friendly Tourism and Its Reflection on Business Management: Child Friendly Tourism Practices in Tourism Businesses |
|
Week - 11
|
Child Friendly Tourism and Its Reflection on Business Management: Child Safety and Health within the Scope of Child Friendly Tourism |
|
Week - 12
|
An Effective Way to Serve Children: Kids Clubs |
|
Week - 13
|
Term Assessment |
|
Week - 14
|
Term Assessment |
Anadolu Info Package 
Turkish
English