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  • Sociology of Media
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  • Sociologically evaluates the phenomena of communication, mass communication and media.
  • Analyses the foundations of mass communication studies.
  • Explains the model of propaganda.
  • Evaluates the approach of Frankfurt School.
  • Identifies the understanding of the "omnipotent" media that was prevalent in that period with the political context of that era.
  • Explains the basic approaches of mass communication.
  • Identifies the basic differences between the liberal approach and critical theory.
  • Evaluates the liberal (main stream) media studies.
  • Analyzes the Marxist approach in media studies.
  • Explicates the structural approach.
  • Questions the Critical Economic-Political approach.
  • Explains the Model of Propaganda.
  • Explains the phenomenological approach.
  • Examines the British Cultural Studies approach.
  • Evaluates mass communication system and media as a social institution.

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