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LO-1
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Explains the internationalization process and relevant theories. |
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LO-2
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Analyses the situation of Turkiye in international markets and international marketing problems. |
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LO-3
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Debates the developments in international markets. |
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LO-4
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Explains the distinctive aspects of international marketing. |
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LO-5
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Develop an innovative and original academic article proposal in the field of global marketing and present this proposal in a structured way. |