| Language of Instruction |
Türkçe |
| Course Type |
Required Courses |
| Course Instructor(s) |
None |
| Mode of Delivery |
Distance Education |
| Prerequisites |
There is no prerequisite or co-requisite for this course. |
| Courses Recomended |
There is no recommended optional programme component for this course |
| Recommended Reading List |
Sever, N.S(Ed)., Stratejik İletişim, Anadolu Üniversitesi Basımevi, İkinci Baskı, 2016, Eskişehir |
| Assessment methods and criteria |
1 Midterm and 1 Final Exam. |
| Work Placement |
Not Applicable |
| Catalog Content |
A General View of Concept, Forms and Apparatuses of Strategic Communication: Apparatuses and forms of strategic communication; Phenomenon of Leadership in Strategic Communication: Concept of Leadership, Theories of leadership; Role of Creation and Planning of Content in Strategic Communication; Strategic Communication Design in Digital Age; Strategies of Risk and Crisis Communication; Corporate Strategic Communication; Communication With Individuals of New Age; Value Based Communication |
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