| Language of Instruction |
Türkçe |
| Course Type |
Required Courses |
| Course Instructor(s) |
ASSOC. PROF. DR. SEVİL BAYÇU |
| Mode of Delivery |
Distance Education |
| Prerequisites |
There is no prerequisite or co-requisite for this course. |
| Courses Recomended |
There is no lesson related with the suggested lesson. |
| Recommended Reading List |
Oyman, M.(Ed.) (2013). Mağaza Atmosferi. Eskişehir. Anadolu Universtiy Publication Number: 2465, Distance Education Faculty Publication Number: 1436. |
| Assessment methods and criteria |
1 Midterm and 1 Final Exam. |
| Work Placement |
There is no internship or practice for this course. |
| Catalog Content |
Corporate Design as an Element of Corporate Identity: Product design, Environmental design; Store Image; Effects of Store Atmosphere: Effects on sales, Effects on consumer behavior; Elements Related to the Appearance of the Store: The place of establishment of the store, The entrance of the store; Store Floor, Ceiling and Wall Arrangements; Display Elements: Lines, Shapes; Types of Equipment Used in Stores: Shelving units, Stands; Factors Related to Smell in Store Atmosphere: Classification of scents, General scent of the store; Colors and Effects; Basic Area Arrangements: Grid layout, free layout; Design and Decoration in Virtual Stores: Front of the virtual store. |
Anadolu Info Package 
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