Language of Instruction |
Türkçe |
Course Type |
Required Courses |
Course Instructor(s) |
Assoc. Prof. Sevil BAYÇU |
Mode of Delivery |
Distance Education |
Prerequisites |
There is no prerequisite or co-requisite for this course. |
Courses Recomended |
There is no recommended optional programme component for this course |
Recommended Reading List |
|
Assessment methods and criteria |
1 Midterm and 1 Final Exam. |
Work Placement |
Not Applicable |
Catalog Content |
Public Relations Writing: Role and resposibilities: Public relations writing and the persuasion process; Preparation to Writing: What and How does Writer Write?: Writing process and principles, Creativity and written communication; Writing for traditional and socia media: Traditional media, Press release, Social media; Writing for tools for intended to internal and external of company I: Written tools in public relations, Advantages and disadvantages of written tools; Writing for tools for intended to internal and external of company II: Good message design features; Writing in Crisis: Crisis communication planning. |