| Language of Instruction |
Türkçe |
| Course Type |
Required Courses |
| Course Instructor(s) |
Assoc. Prof. Sevil BAYÇU |
| Mode of Delivery |
Distance Education |
| Prerequisites |
There is no prerequisite or co-requisite for this course. |
| Courses Recomended |
There is no recommended optional programme component for this course |
| Recommended Reading List |
|
| Assessment methods and criteria |
1 Midterm and 1 Final Exam. |
| Work Placement |
Not Applicable |
| Catalog Content |
Public Relations Writing: Role and resposibilities: Public relations writing and the persuasion process; Preparation to Writing: What and How does Writer Write?: Writing process and principles, Creativity and written communication; Writing for traditional and socia media: Traditional media, Press release, Social media; Writing for tools for intended to internal and external of company I: Written tools in public relations, Advantages and disadvantages of written tools; Writing for tools for intended to internal and external of company II: Good message design features; Writing in Crisis: Crisis communication planning. |