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About the Programme Academic Staff Program Qualifications Lessons Matrix of Course & Program Qualifications Turkish Qualifications Framework (TQF) TQF & Program Qualifications
  1. Faculty of Communication Sciences
  2. Department of New Media and Communication (30% English)
  3. Course Structure Diagram with Credits
  4. Storytelling on Social Media
  5. Description
  • Description
  • Learning Outcomes
  • ECTS Credit Load
  • Course's Contribution to Program
  • Learning Outcomes & Program Qualifications
Last Updated: 19/04/2026

Code - Course Title Course Type Laboratory + Practice ECTS
YMİ216 - Storytelling on Social Media IV. SEMESTER 2 +2 4.5
Language of Instruction Türkçe
Course Type Area Elective Courses
Course Instructor(s) DOÇ. DR. FEYZA DALAYLI
Mode of Delivery Face to Face
Place of Delivery
Used Educational Platforms
Prerequisites This course has no prerequisites or co-requisites.
Courses Recomended
Recommended Resources Jenkins, H. (2006). Convergence culture: Where old and new media collide. New York: New York University Press.Jenkins, H., Ford, S., & Green, J. (2013). Spreadable media: Creating value and meaning in a networked culture. New York: New York University Press.Couldry, N., & Mejias, U. A. (2019). The costs of connection: How data is colonizing human life and appropriating it for capitalism. Stanford: Stanford University Press.Manovich, L. (2013). Software takes command. New York: Bloomsbury Academic.Burgess, J., & Green, J. (2018). YouTube: Online video and participatory culture (2nd ed.). Cambridge: Polity Press.Van Dijck, J., Poell, T., & de Waal, M. (2018). The platform society: Public values in a connective world. Oxford: Oxford University Press.Couldry, N., & Hepp, A. (2017). The mediated construction of reality. Cambridge: Polity Press.Tufekci, Z. (2017). Twitter and tear gas: The power and fragility of networked protest. New Haven: Yale University Press.
Work Placement
Aims of the Course

Weeks Learning Outcomes Topics Teaching Methods
Week - 1 The transformation of narrative in the digital age
Week - 2 Narrative theories and digital applications
Week - 3 Social media ecosystem and platform logic
Week - 4 Micro-narratives and storytelling formats
Week - 5 Participatory culture and user-generated content
Week - 6 Digital identity and self-narrative
Week - 7 Transmedia and multi-platform narratives
Week - 8 Data-driven storytelling
Week - 9 Political narratives and digital campaigns
Week - 10 Disinformation and manipulative narratives
Week - 11 Digital memory and collective narrative
Week - 12 Ethical and legal dimensions
Week - 13 Student projects
Week - 14 Student projects

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Assessment Method and Passing Requirements
Quamtity Percentage (%)
Toplam (%)

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