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About the Programme Academic Staff Program Qualifications Lessons Matrix of Course & Program Qualifications Turkish Qualifications Framework (TQF) TQF & Program Qualifications
  1. Faculty of Communication Sciences
  2. Department of Journalism (30% English)
  3. Course Structure Diagram with Credits
  4. Public Opinion and Propaganda
  5. Description
  • Description
  • Learning Outcomes
  • ECTS Credit Load
  • Course's Contribution to Program
  • Learning Outcomes & Program Qualifications
Last Updated: 30/09/2026

Code - Course Title Course Type Laboratory + Practice ECTS
BYN219 - Public Opinion and Propaganda III. SEMESTER 2 +0 3.0
Language of Instruction Türkçe
Course Type Area Elective Courses
Course Instructor(s) PROF. DR. NEJDET ATABEK
Mode of Delivery The mode of delivery is face to face.
Place of Delivery
Used Educational Platforms
Prerequisites There is no prerequisite and co-requisite for this course.
Courses Recomended There is no recommended optional programme for his coerse.
Recommended Resources Bernays, Edward L. (2023) Propaganda, Çev: Sevinç Seylan Tezcan, Pegasus Yayınları.Lipmann, Walter (2020) Kamuoyu, Çev: Orhan Doğuş Yılmaz, Kabalcı Yayınevi.Chomsky, Noam (2012) Rızanın İmalatı: Kitle Medyasının Ekonomi Politiği, Bgst Yayınları.Atabek, N. ve E. Dağtaş. (1998) Kamuoyu ve İletişim, ESBAV Yayınları.Bektaş, Arsev. (1996) Kamuoyu, İletişim ve Demokrasi, Bağlam Yayınları.Güz, Nurettin. (2005) Haberde Yönlendirme ve Kamuoyu Araştırmaları, Nobel Yayınları.
Work Placement Not applicable.
Aims of the Course

Weeks Learning Outcomes Topics Teaching Methods
Week - 1 Concept and definition of public opinion
Week - 2 Mass media and public opinion
Week - 3 The power of public opinion in the contemporary societies
Week - 4 The emergence of public opinion fact in the historical process
Week - 5 The effects of public opinion researchs
Week - 6 Public opinion researches and media
Week - 7 Midterm Exam
Week - 8 International organizations and their standarts in relation to public opinion researches
Week - 9 The fact of public opinion and the theories of mass communication
Week - 10 Concept and definition of propaganda
Week - 11 The techniques of propaganda
Week - 12 Propaganda and social control
Week - 13 Public opinion and propaganda
Week - 14 Public opinion in Turkey

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Assessment Method and Passing Requirements
Quamtity Percentage (%)
1.Midterm Exam 1 30
Final Exam 1 50
Quiz 1 10
Homework 1 10
Toplam (%) 100

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