Graduate School | Department of Advertising and Public Relations | Department of Advertising and Public Relations | Program in Corporate Communication (Online)

0 : Does not support 1 : Low-level support 2 : Mid-level support 3 : Top level support

Key Learning Outcomes	1	2	3	4	5	6	7	8	9	10	11	12	13	14
Corporate Governance	2	1	3	1	3	2	3	2	3	2	1	3	3	3
Introduction to Communication Studies	3	3	1	2	3	0	3	2	3	3	0	2	3	3
Corporate Brand Management	3	3	3	2	3	1	2	1	2	3	2	2	3	3
Agenda Setting Management and Crisis Communication
Global Communication	2	2	2	2	2	1	2	1	1	2	2	2	2	3
Corporate Social Responsibility and Ethics	2	2	1	2	2	1	2	2	2	0	0	0	0	0
Designing Corporate Communications Tools
Corporate Communications Writing	2	2	2	3	2	2	2	2	3	2	2	3	3	2
Corporate Social Media Management	2	2	2	3	2	1	3	2	1	1	3	2	2	2
Corporate Identity and Image Management	3	3	1	3	3	1	3	2	3	2	2	2	3	3
Reputation Management of Corporations	3	3	1	3	3	1	3	2	3	3	3	3	3	3
Internal Communication	2	3	1	2	3	1	2	2	3	3	2	2	2	2
Ethics of Science and Research Techniques
Integrated Marketing Communications	3	3	0	0	2	0	3	3	1	1	0	2	1	2
Marketing Management	1	2	1	1	3	0	2	1	1	0	1	0	2	1

0 : Does not support 1 : Low-level support 2 : Mid-level support 3 : Top level support