|
Week - 1 |
Development of New Communication Technologies |
|
Week - 2 |
Information Society Concept |
|
Week - 3 |
Impact of Digital Communication Concepts and Corporate Communications |
|
Week - 4 |
Configuring Digital Communication Strategy |
|
Week - 5 |
Corporate Communications in Social Media Applications |
|
Week - 6 |
User-generated content and interaction |
|
Week - 7 |
Use of Social Media in Media Relations |
|
Week - 8 |
Use of Digital Strategy for Internal Communication |
|
Week - 9 |
Use of Digital Strategy for Investor Relations |
|
Week - 10 |
Use of Digital Strategy for Corporate Social Responsibility |
|
Week - 11 |
Use of Digital Strategy in Crisis Communication |
|
Week - 12 |
Corporate Reputation in Social Media |
|
Week - 13 |
Social Media Measurements |
|
Week - 14 |
Social Impact of Social Media |
Anadolu Info Package 
Turkish 
English