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Week - 1 |
Identity and image in the light of Store Atmosphere and Its Effects |
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Week - 2 |
The store's exterior styling and window dressing |
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Week - 3 |
In-store regulations and the products to be exhibited |
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Week - 4 |
Use of Accessories and Light, Sign, Point of Purchase Materials in Stores |
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Week - 5 |
Repetition |
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Week - 6 |
Question solution |
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Week - 7 |
Midterm |
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Week - 8 |
Factors Related to Smell, Taste, Touch & Feel Factors in Store Athmosphere |
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Week - 9 |
se of color and music in stores and communication with consumers |
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Week - 10 |
Store layout |
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Week - 11 |
Atmosphere in virtual stores |
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Week - 12 |
Repetition |
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Week - 13 |
Question solution |
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Week - 14 |
Final exam |
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