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Week - 1
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Introduction; structure of tourism enterprises and sector analysis |
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Week - 2
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Interdepartmental structure in tourism enterprises |
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Week - 3
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Future of the sector and trend analysis |
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Week - 4
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Front office operations and shift scheduling |
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Week - 5
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Food & beverage operations and menu planning |
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Week - 6
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Marketing, sales, and digital marketing |
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Week - 7
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Human resources practices; job posting & interview simulation |
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Week - 8
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Mid-term |
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Week - 9
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Digitalization and AI in tourism |
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Week - 10
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Customer relationship management and complaint resolution |
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Week - 11
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Sustainable tourism and green practice planning |
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Week - 12
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Crisis management: earthquake and pandemic scenarios |
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Week - 13
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Case study presentations and field linkages |
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Week - 14
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Final evaluation and review of learning outcomes |