Anadolu Info Package Anadolu Info Package
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About the Programme Academic Staff Program Qualifications Lessons Matrix of Course & Program Qualifications Turkish Qualifications Framework (TQF) TQF & Program Qualifications
  1. Faculty of Communication Sciences
  2. Department of Public Relations and Advertising (30% English)
  3. Course Structure Diagram with Credits
  4. Advertising in the Digital Age
  5. Learning Outcomes
  • Description
  • Learning Outcomes
  • ECTS Credit Load
  • Course's Contribution to Program
  • Learning Outcomes & Program Qualifications
Last Updated: 30/09/2025
# Learning Outcome
LO-1 List the key milestones in media transformations
LO-2 Define the passive and active audience concepts
LO-3 List different forms of user generated content on internet
LO-4 Define the new forms of advertising in the digital age
LO-5 Compare the different forms of advertising in the digital environment
LO-6 Design different types of advertising content for digital media

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