| Language of Instruction |
Türkçe |
| Course Type |
Required Courses |
| Course Instructor(s) |
ÖĞR. GÖR. BENGİSU KELEŞOĞLU |
| Mode of Delivery |
The mode of delivery of this course is Face to face |
| Prerequisites |
There is no prerequisite or co-requisite for this course. |
| Courses Recomended |
There is no recommended optional programme component for this course. |
| Recommended Reading List |
Uçar, T. F. (2019) Görsel İletişim ve Grafik Tasarım, İnkılap KitabeviHarris, P., Ambrose G. (2012) Görsel Tipografi Sözlüğü, Literatür YayıncılıkWillams, R. (1990) The Mac is Not a Typewriter: A Style Manual for Creating Professional-level Type on Your Macintosh. Peachpit PressCraig, J., Scala I.K., Bevington W. (2006) Designing with Type: The Essential Guide to Typography. Watson-Guptill PublicationsBerryman, G. (1990) Notes On Graphic Design and Visual Communication. Crisp Publications.Bringhurst, R. (2004) The Elements of Typographic Style. Hartley & Marks, Publishers.Carter, R., Day, B., Meggs, P. (2007) Typographic Design: Form and Communication. WileyMeggs, P. (1992) Type and Image. John Wiley & Sons, Inc |
| Assessment methods and criteria |
1. Midterm, 2. Midterm and Final Exam |
| Work Placement |
N/A |
| Catalog Content |
Semiotics: Sign, Symbol, Icon and Experiments; Image Interpretation: Formal criticism, Conceptual criticism. Visual communication, features, history, usage and function of visual communication. The place, importance and differences of symbols and signs in graphic design. Colors and their symbolic meanings, the use of color as a symbolic element in graphic design. Numbers as symbols and their history. Type and graphic design relationship. Basic rules, typographical mistakes and typing rules in graphic design. Anatomy and classification of type. Visual features of typefaces, its associations and hearing the type. Basic design rules and principles. |
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