Anadolu Info Package Anadolu Info Package
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Profile of the Programme Specific Admission Requirements Qualification Requirements and Regulations Recognition of Prior Learning Educational Staff Programme Director & ECTS Coord. Field Qualifications Key Learning Outcomes Course Structure Diagram with Credits Matrix of Program Outcomes&Field Qualifications Matrix of Course& Program Qualifications Examination Regulations, Assessment and Grading Graduation Requirements Access to Further Studies Occupational Profiles of Graduates
  • Graduate School
  • Department of Business Administration
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  • Marketing Management
  • Course Structure Diagram with Credits
  • Sustainability and Marketing
  • Description
  • Description
  • Content
  • Learning Outcomes
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Course Title Code Compulsory/Elective Laboratory + Practice ECTS
Sustainability and Marketing PZL555 I. SEMESTER 3+0 6.0
Language of Instruction Türkçe
Course Type Elective Courses
Course Instructor(s) PROF. DR. BAYRAM ZAFER ERDOĞAN
Mode of Delivery On Campus Education
Prerequisites None
Courses Recomended None
Recommended Reading List
Assessment methods and criteria 1 Mid-term Exam, 1 Final Exam and 1 Term Project
Work Placement None
Catalog Content Overview of Sustainable Development Goals (SDG); Environmental Issues-I (SDG 13, 14 and 15); Environmental Issues-II (SDG 6, 7 and 11); Social Problems-I (SDG 1, 2 and 3); Social Problems-II (SDG 4, 5); Political Issues (SDG 10, 16 and 17); Economic Issues-I (SDG 8 and 9); Economic Issues-II (SDG 12 and 17); The Role of Marketing in achieving the SDG; Sustainable Consumer Behavior; Shared Values and Goals of Sustainability and Marketing; Sustainability and Marketing Strategies; Sustainability and Marketing Tactics; Sustainability and Marketing Operations.

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