| Language of Instruction |
Türkçe |
| Course Type |
Required Courses |
| Course Instructor(s) |
Lecturer Engin KILIÇATAN |
| Mode of Delivery |
Distance Education |
| Prerequisites |
There is no prerequisite or co-requisite for this course. |
| Courses Recomended |
HUK213U MEDIA LAW |
| Recommended Reading List |
|
| Assessment methods and criteria |
1 Midterm and 1 Final Exam. |
| Work Placement |
There is no internship or practice for this course. |
| Catalog Content |
RTP204U- Radio-Televizyon Management: Management and Organization in Radio and Television; Organization structure of Radio and Television, New organization approaches in radio and television broadcasting; Production Planning in Radio and Television: Subject matter and features of production in radio and television; Production planning in radio and television, production process in radio end television; Broadcasting Planning in Television; Strategies of broadcasting schedule; Television Ratings; Basic concepts of rating data, uses of rating datas; Television Marketing; Media organizations and marketing; Strategies of television marketing; Financial Management |
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