| Language of Instruction |
Türkçe |
| Course Type |
Required Courses |
| Course Instructor(s) |
|
| Mode of Delivery |
Distance Education |
| Prerequisites |
There is no prerequisite or co-requisite for this course. |
| Courses Recomended |
There are no lessons related with the suggested lesson. |
| Recommended Reading List |
Resources indicated in the textbook can also be used to study. |
| Assessment methods and criteria |
1 Midterm and 1 Final Exam. |
| Work Placement |
No work placement is required. |
| Catalog Content |
Campaign Process in Brand Communication; Global and Glocal Campaigns (Advertising and Public Relations); Corporate Brand Communication Campaigns; Political Communication Campaigns; Destination Marketing; Social Media Campaigns; Luxury Product Branding and Campaigns; Evaluation of Brand Communication Campaigns, Audit, Legal and Ethical Issues |
Anadolu Info Package 
Turkish 
English