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About the Programme Academic Staff Program Qualifications Lessons Matrix of Course & Program Qualifications Turkish Qualifications Framework (TQF) TQF & Program Qualifications
  1. Faculty of Communication Sciences
  2. Department of Public Relations and Advertising (30% English)
  3. Course Structure Diagram with Credits
  4. Graduation Project I
  5. Description
  • Description
  • Learning Outcomes
  • ECTS Credit Load
  • Course's Contribution to Program
  • Learning Outcomes & Program Qualifications
Last Updated: 30/09/2026

Code - Course Title Course Type Laboratory + Practice ECTS
RHİ461 - Graduation Project I VII. SEMESTER 1 +6 8.0
Language of Instruction Türkçe
Course Type Required Courses
Course Instructor(s) , DOÇ. DR. EMRAH GÜLMEZ, ÖĞR. GÖR. GÖKÇE BÜYÜKERŞEN, PROF. DR. AYDIN ZİYA ÖZGÜR, DR. ÖĞR. ÜYESİ ÖMER KUTLU, PROF. DR. NEVZAT BİLGE İSPİR, DOÇ. DR. SERDAR YILDIZ, DOÇ. DR. GÜNAY MOTİF ATAR, DR. ÖĞR. ÜYESİ HALUK AKARSU
Mode of Delivery This course is conducted only in the form of face to face education.
Place of Delivery
Used Educational Platforms
Prerequisites There is no prerequisite or co-requisite for this course.
Courses Recomended There is no recommended optional programme component for this course.
Recommended Resources
Work Placement Not Applicable
Aims of the Course

Weeks Learning Outcomes Topics Teaching Methods
Week - 1 Forming the groups, determining the advisors
Week - 2 Brief and determining the product-brand
Week - 3 Debrief and situation analysis
Week - 4 Situation analysis-Communication problem
Week - 5 Devoloping creative strategies
Week - 6 Creative applications
Week - 7 Submission of the campaign report
Week - 8 Brief for the second campaign and situation analysis
Week - 9 Developing a creative strategy
Week - 10 Creative applications
Week - 11 Creative applications
Week - 12 Media Planning
Week - 13 Campaign Report
Week - 14 Presentation of a Campaign

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Assessment Method and Passing Requirements
Quamtity Percentage (%)
Toplam (%)

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